Open to work
Most agencies
run campaigns.
I build systems.
I'm Jees Raj — 25 years in paid media, zero account managers, no retainer traps. I take on a small number of clients at a time and go deep: AI-engineered traffic, adaptive landing pages, predictive lead scoring, and revenue automation that compounds month on month. Minimum ₹50K/month ad spend.
Campaign Dashboard
Live
CPL Drop
47%
↓ Post-optimisation
Avg. ROAS
3.2×
↑ Across accounts
Conversions · Last 8 Weeks
Real Estate
E-Commerce
SaaS
Education
Healthcare
Finance
21%
CTR
92%
QS
72h
Go-Live
Real Estate CPL ↓ 38%
E-Commerce ROAS 5.2×
EdTech CTR 24%
Healthcare CPL ↓ 41%
SaaS Conv. Rate ↑ 33%
Finance ROAS 4.8×
B2B Services Leads ↑ 3×
Real Estate CPL ↓ 38%
E-Commerce ROAS 5.2×
EdTech CTR 24%
Healthcare CPL ↓ 41%
SaaS Conv. Rate ↑ 33%
Finance ROAS 4.8×
B2B Services Leads ↑ 3×
Campaigns live in 72 hours. Results you can measure.
No agency overhead · No vanity metrics · Just ROI
47%
Drop in CPL
Average cost-per-lead reduction after full-funnel optimisation.
3.2×
Avg. ROAS
Return on ad spend across all active accounts and industries.
20+
Years Experience
Running paid campaigns across Google, Meta, and more since 2004.
150+
Brands Served
From solo startups to multinationals across 10+ industries globally.
Point of View
You don't "improve" PPC anymore.
You re-architect it.
You re-architect it.
Traditional PPC agencies are glorified dashboard operators. The future isn't better optimisation. It's structural disruption. Here's how.
01
Kill the CPC Model. Sell Outcomes.
Shift from managing clicks to guaranteeing pipeline velocity. Clients don't want ads managed — they want predictable acquisition systems.
CPC · CTR · ROAS→Revenue/session · LTV-CAC · Cycle compression
02
AI-Driven Intent Capture
Static landing pages are dead. Dynamic pages, behavioural prediction, real-time content adaptation, and micro-segmentation before form fill.
Generic landing page→Self-optimising intent engine
03
Replace Lead Forms with AI Funnels
Conversational AI funnels with real-time qualification and instant booking flip the lead-to-sale math entirely.
200 leads → 5 qualified→40 leads → 18 sales-ready
04
Merge PPC + CRO + CRM
Stopping at lead gen is amateur. Own the full stack: ads, pages, CRM, automation, LTV modelling. Non-negotiable for high-ticket verticals.
Ad manager→Full acquisition stack owner
05
Predictive Budget Allocation
Model demand curves, simulate spend scenarios, forecast revenue ranges. Clients don't want metrics. They want certainty.
Guesswork scaling→Spend vs. saturation modelling
06
Vertical Specialisation > Generic Agency
Industry-specific funnels, pre-built copy frameworks, geo-optimised ad libraries. Performance partner — not ad manager.
General agency→Performance partner
07
Community-Based Demand Creation
Owned audiences. WhatsApp groups, Telegram channels, AI-powered drip ecosystems, retargeting inside micro-communities. Blend PPC with owned media.
Renting Google traffic→Owned audience + paid amplification
08
Real-Time Competitive Hijacking
Monitor competitor spend shifts, detect keyword expansion, instantly counter-position. Aggressive. Strategic. Dominant.
Reactive bidding→Competitive intelligence engine
09
Turn PPC Into a Data Product
Aggregate campaign data, build vertical intelligence, offer benchmark reports. Not an agency — a performance intelligence platform.
Agency→Performance intelligence platform
10
Reposition the Offer Entirely
Language matters. Positioning matters more. The words you use to describe your offer are the first conversion — or the first objection.
PPC management agency→Revenue acceleration system
Google Ads expert→Acquisition infrastructure architect
You don't disrupt PPC by tweaking it.
You disrupt it by owning the revenue narrative.
You disrupt it by owning the revenue narrative.
Most agencies are glorified dashboard operators. The future isn't better optimisation — it's structural disruption. I build five systems: AI Traffic Engineering, Adaptive Conversion Systems, Predictive Qualification Architecture, Revenue Automation Infrastructure, and Market Intelligence & Competitive Control. Each one compounds. None of them expire.
Industries I Serve
Any industry.
One expert.
🏢
Real Estate
Hyper-local Google & Meta campaigns for agents, developers, and brokerages. Fill your site visit pipeline consistently.
🛒
E-Commerce
Google Shopping, Performance Max, and Meta Dynamic Ads that drive profitable purchases. ROAS-first from day one.
💡
SaaS & Tech
Demand gen and trial-acquisition campaigns that lower CAC and accelerate MRR through smart bidding and CRO.
🎓
Education & EdTech
Lead campaigns for institutes and online platforms. Segmentation that reaches the right students at the right moment.
🏥
Healthcare & Clinics
Compliant Google Ads for hospitals and health brands. Qualified patient enquiries — not junk traffic.
📈
Finance & B2B
High-intent lead generation for financial services and B2B brands. Quality over volume — every click is a potential client.
Five Systems
Not services.
Systems that compound.
Each one is a live, working engine — not a managed task. Click any system to see it in action.
01
AI Traffic
Engineering
Engineering
Live Intent Classifier →
Every search query classified by buy-readiness in real time. You stop paying for curiosity — you pay only for purchase intent.
Intent-layer bidding
Negative keyword AI
Query segmentation
38–54%
CPL reduction
→
02
Adaptive
Conversion Systems
Conversion Systems
Live Page Switcher →
Pages that reshape themselves for every visitor — headline, proof, and CTA all change based on source, keyword, device, and behaviour.
UTM-aware headlines
Dynamic social proof
CTA personalisation
28–45%
Conversion lift
→
03
Predictive
Qualification Architecture
Qualification Architecture
Live Lead Scorer →
Every inbound lead scored 0–100 on buy-readiness the moment they submit. Hot leads go to sales. Warm to nurture. Cold to drip. Automatically.
Lead scoring engine
CRM auto-routing
AI re-qualification
3–5×
More closes per call
→
04
Revenue Automation
Infrastructure
Infrastructure
Live Funnel Calculator →
The pipeline that runs without you. Email, WhatsApp, CRM workflows, and re-engagement flows that move every lead from first click to closed deal — automatically.
90-sec lead response
Multi-touch nurture
Pipeline automation
2.4×
Lead-to-meeting rate
→
05
Market Intelligence &
Competitive Control
Competitive Control
Live Intel Feed →
Real-time competitor ad monitoring with automated counter-positioning. You're never reacting. You're always a move ahead — with impression share gains from week one.
Competitor ad monitoring
Keyword gap analysis
Auto counter-moves
+22%
Impression share gain
→
Each system includes a live interactive demo — try them before you commit.
Explore All 5 Systems →Why Hire a Pay Per Click Expert
Stop burning
ad budget.
Most businesses waste 40–60% of their PPC spend on wrong keywords, poor match types, and unoptimised pages. A dedicated expert doesn't just run ads — they architect a system that compounds.
vs. Doing It Yourself
Expert strategy, not trial & error
Self-managed PPC burns budget on broad match terms and generic copy. I've spent 20 years learning what converts — your account gets that from day one.
vs. Big Agencies
Direct access, no account manager chains
Agencies hand your account to a junior. With me, you talk directly to the person managing your campaigns — the same person who built the strategy.
Transparent Reporting
Real numbers. No vanity metrics.
Weekly snapshots, monthly deep-dives tied to CPL, ROAS, and revenue. Never impressions or reach as headline numbers.
Conflict-Free
No competing clients in your space
Your market, your keywords, your strategy — protected. I don't manage campaigns for your direct competitors while working with you.
How It Works
Zero to live
in 72 hours.
01
Audit & Discovery
I audit your campaigns, competitors, and market. Every decision backed by data — not gut feel.
Day 1–2
02
Strategy & Structure
Keyword mapping, audience segments, bidding strategy, and funnel structure built for your goals.
Day 2–4
03
Build & Launch
Campaigns built, tracking verified, pages live. Full QA before a single rupee of ad spend goes out.
Day 4–7
04
Optimise & Scale
Weekly optimisation: A/B tests, bid adjustments, creative refresh. Costs go down, volume goes up.
Week 2 → Ongoing
Case Studies
Campaigns that
actually converted.
Real Estate · India
L&T Realty — Panvel
Google & Meta campaigns for residential inventory. Hyperlocal targeting across Navi Mumbai delivered high-intent buyer leads at scale.
38%
CPL Reduction
4.1×
ROAS
Real Estate · UAE
Barjeel Real Estate
International lead generation for a UAE property brand. Rebuilt campaign structure from scratch, halving lead cost within the first month.
50%
CPL Drop
1 mo
To Results
Real Estate · Mumbai
Rustomjee Urbania
Full-funnel campaigns for mid-income residential buyers. Localised messaging and landing page testing kept CPL consistently under benchmark.
CPL
Under Benchmark
3.8×
ROAS
Real Estate · HNW India
Tomorrow View
Paid media targeting HNWIs and land investment buyers across India. Lifestyle creatives with data-driven bid strategy across Google & Meta.
HNWI
Audience Reached
3.2×
ROAS
Client Voices
Results speak.
Clients confirm.
Working with Jees was a seamless experience. They understood our brand, goals, and audience — then translated everything into a campaign that felt spot-on. Clear communication, thoughtful execution, and a result that exceeded expectations.
Victor Dsouza
CEO, Ghar Mil Gaya
Jees helped us cut lead cost by over 50% within one month. More leads, better targeting, and total transparency throughout. Professional, intuitive, and always one step ahead.
Noura Hadid
Marketing Manager, Barjeel Real Estate
Frequently Asked
Questions a
smart client asks.
What does a pay per click expert actually do?+
A pay per click expert manages and optimises paid advertising on Google Ads and Meta Ads — keyword research, campaign architecture, ad copywriting, bid management, landing page optimisation, tracking setup, and ongoing analysis — all to reduce cost per acquisition and maximise return on ad spend.
Which industries do you run PPC campaigns for?+
Real estate, e-commerce, SaaS, education and EdTech, healthcare, financial services, and B2B services. While I have deep expertise in real estate PPC, my strategy and optimisation skills transfer across any high-intent industry.
How quickly can you launch a PPC campaign?+
After strategy sign-off, campaigns go live within 72 hours. More complex setups with landing page builds and CRM integration take 5–7 days. I don't rush tracking setup — both need to be right before a single rupee of ad spend is committed.
What's the difference between hiring you vs. an agency?+
Agencies route your account to a junior while the senior handles pitches. As a freelance expert, you deal directly with me — the person doing the work. No handoff, no markup on ad spend, no upselling you into services you don't need.
What is a realistic ROI from PPC?+
Across my active accounts, average ROAS sits at 3.2× and CPL drops by 47% after funnel optimisation. Most clients see meaningful results within the first 30–60 days of a well-structured campaign. I set honest expectations from day one.
Do you work on retainer or project basis?+
Both. Monthly retainers work best for ongoing management and optimisation. Project-based suits one-time launches, audits, or setup-only work. A hybrid retainer-plus-performance model is also available for clients wanting aligned incentives.
Let's Work Together
Make every
click count.
click count.
Answer a few quick questions — I'll reply with a clear plan within 24 hours.
J
Jees Raj
Online · usually replies same day